We are so excited for “Girls Trip” star Tiffany Haddish (@TiffanyHaddish), named one of 2017’s biggest breakout stars and the funniest person alive right now, is the new spokesperson for a series of Groupon ads, including the company’s upcoming Super Bowl commercial. She announced the news today via the Groupon YouTube channel. Haddish, who recently made history as the first black female stand-up comedian to host Saturday Night Live, will combine her sense of humor and love of Groupon to show people why it makes sense to use Groupon every day to save money and support small businesses.
“We’re thrilled to have one of the hottest names in entertainment as our new spokesperson,” said Groupon’s Chief Marketing Officer Vinayak Hegde. “Tiffany’s award-winning talent and well-known passion for our brand make her the perfect choice to serve as the face of Groupon.”
Groupon and Haddish are no strangers to each other. Tiffany ranks in the top one percent of most frequent Groupon purchasers and has literally saved thousands of dollars as a Groupon customer.* She’s also been a strong Groupon advocate with her fellow celebrities and co-stars, taking a Hollywood A-list couple on a swamp tour experience while filming “Girls Trip” in Louisiana. Tiffany described the adventure on a recent appearance on Jimmy Kimmel Live, which can be seen on the show’s official YouTube channel.
“Nobody knows Groupon like I know Groupon. I’ve been speaking out for them for years,” said Haddish. “In fact, I should have already been their spokesperson. I’ve invested lots of money into buying Groupon deals, and it’s about time I got an even bigger return on my investment than just saving money at my favorite local businesses.”
Groupon’s Super Bowl commercial will air on Feb. 4 during the fourth quarter of the game. O’Keefe Reinhard & Paul will handle the creative for the 30-second spot airing during the big game.